Yesterday my pal Robin of InnerMedia Coaching & Consulting and I took a field trip to Ann Arbor for one of the LA2M Marketing Meetings, whose speaker that day just happened to be one of my favorite people in all of Metro Detroit, the lovely, smart, and talented Ms. Shauna Nicholson, marketing manager for Biznet Internet Solutions in Wixom. She was leading a discussion on viral marketing.
Though I did RSVP on LA2M’s Facebook event page, I forgot to actually tell Shauna I was going to be there, and forgot to check to see if there was an official hashtag for the event. (I hadn’t been to one of these events before so I wasn’t sure.)
Robin and I were sitting at the far end of the room from Shauna. It was pretty packed, and there was a big table full of people in between us. I didn’t really want to get up just to ask her that, so what did I do?
I sent her a text message from across the noisy room:
is there a hashtag for this? #la2m?
I saw that she was just putting away her iPhone so I nudged Robin and said, “Watch this. . .”

Shauna suddenly looked at her phone, looked up, looked all the way down the long table of people and gave me an affirming nod.
I turned to Robin and said, “See? This is yet another reason I love technology!”
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That WAS awesome. I loved that I didn’t have to explain my nod at all. We’re complete nerds–I love it!
Thanks for the post (and smile)!
Shauna Nicholson’s last blog post..Friends of Biznet Discuss Their 2009 Outlooks
Nice post and use of technology.